When the bell rang, students would rush to the snacks stand for a Vitasoy, enjoy it and return the glass bottle for 20 cents. It’s not much, but if accumulated, it is enough to buy a pack of chips.
It was in 1977. Coca-cola and Pepsi in the US officially replaced reusable glass bottles to lightweight and cheap disposable plastic ones, other beverage manufacturers followed.
On sprite bottles, the slogan chanted “No deposit, no return” showing the pride of progression for convenience.
Both manufacturers and consumers were pleased. However, nobody has considered the dire consequences such changes might bring to the environment. Today, who is paying the price?
Keeping clicking the one that you think should bear the greatest responsibility and check their reaction.